Case Study: Aasra
Aasra is a communication platform specifically created for multi-generational families who live apart from each other. We guided them from the basics of strategic branding to coming up with their first ever brand identity elements together – brand colors, fonts, and logo.
Case Study: Cuddle Sleeve
“Motherhood… the most monumental event in your life.“ - as the founder of Cuddle Sleeve, our most recent client, said. Cuddle Sleeve was born out of the need for moms to provide comfort for both parents and babies when holding or feeding the baby. When Cuddle Sleeve approached us, their main goal was to increase brand awareness and boost sales in a short period of time. So, we came up with a strategy for each.
Case Study: Fortissimo
Fortissimo is more than coffee - it is coffee for those on the move, coffee for those who want to relax, and, above all, it is a coffee that will appeal to all your sensesEven though the majority of our portfolio consists of new brands on the market, this one was appetizingly special to us because the whole Apher Team loves coffee!
Case Study: Guided by Tanya
She started to treat her life as a series of small experiments and realized that she could make progress towards her dreams by taking small mindful actions every day. And that is how Guided by Tanya was founded.
Case Study: Inclusify’s Brand Identity
Since our previous blog about Inclusify, we have worked on the Brand Identity as the third and final part of the Brand Strategy, which represents the brand heart and messaging.